Latest Episode
1620: Your onboarding should be SO GOOD that THIS happens! (Super easy way to get more sales!)
What happens in your business the moment a client pays you? Is it a smooth, delightful experience, or does it feel like you're handing them a mountain of homework? In this strategic Solo Sunday episode, Brian Lofrumento dives into one of his favorite topics—onboarding—with a game-changing twist. He argues that your onboarding process shouldn't just be a step in your operations; it should be one of your most powerful sales assets.
Brian breaks down why a frictionless, "done-for-you" onboarding e
Recent Episodes
1620
Nov. 15, 2026
1620: Your onboarding should be SO GOOD that THIS happens! (Super easy way to get more sales!)
What happens in your business the moment a client pays you? Is it a smooth, delightful experience, or does it feel like you're handing them a mountain of homework? In this strategic Solo Sunday episode, Brian Lofrumento dives into one of his favorite topics—onboarding—with a game-changing twist. He argues that your onboarding process shouldn't just be a step in your operations; it should be one of your most powerful sales assets. Brian breaks down why a frictionless, "done-for-you" onboarding e
1619
Nov. 13, 2026
1619: The Art of the Approach: How to Talk to Anyone About Your Business w/ Kyle Simonett
Ever felt a personal frustration so deeply you just had to build a solution for it? That’s exactly what Kyle Simonett did. In this episode, Kyle shares his incredible journey from being a ski instructor and Naval helicopter rescue swimmer to a tech entrepreneur solving a major headache for golfers everywhere. He breaks down how he and his co-founders identified the universal problem of booking tee times and built Putting It Close, a platform that automates the entire process. This episode is
1618
Nov. 12, 2026
1618: This Ethical Hacker Reveals Why Your Small Business Is the #1 Target w/ Rick Bohm
Think your small business is too insignificant to be a target for hackers? Think again. In this eye-opening episode, we sit down with Rick Bohm, a former corporate CISO turned ethical hacker and founder of Summit Cyber Group and SimpleSec. Rick pulls back the curtain on the very real and evolving threats facing entrepreneurs today, from sophisticated AI-driven phishing scams to the false sense of security provided by big-name hosting companies. This isn't about fear-mongering; it's about empower
1617
Nov. 11, 2026
1617: Think Bigger: How to Create an Entire Universe Around Your Business Idea w/ Dr. Xiao Yuan
Dr. Xiao Yuan takes us on a breathtaking journey from author to the creator of an entire IP universe. It all started with A-bao, a character inspired by a simple delivery package and Dr. Yuan’s deeply personal story of adoption and the search for belonging. In this episode, she reveals how that single book idea blossomed into a creative world spanning publishing, music, children's content, and a non-profit mission. This episode is a masterclass in transforming personal experience into a scalable
1616
Nov. 10, 2026
1616: "Burn the Boats": The Military Mindset Every Entrepreneur Needs w/ Michael Baucum
From serving with Navy SEALs in Afghanistan to founding a thriving consulting firm, Michael Baucum’s journey is a masterclass in leveraging unique life experience to build a powerful business. In this episode, the 20-year retired Naval officer reveals how he transitioned from high-stakes military operations to the world of entrepreneurship, bridging the critical gap between innovative tech companies and the U.S. military. This conversation is packed with lessons on military-grade discipline, fin
1615
Nov. 9, 2026
1615: He Makes Paintings Blind People Can Read By Hand... Here's What It Teaches About Business w/ Jack Defay
Ever felt like your career path was too non-linear to make sense? This episode with Jack Defay, founder of Museum Scan, proves that a diverse background is an entrepreneur's greatest asset. Jack combines his training as an engineer from Cornell and Princeton with his experience exiting a digital marketing agency to build a truly groundbreaking company. Museum Scan uses 3D scanning and fabrication to make museum collections interactive and accessible, from creating tactile paintings for blind vis
Recent Blog Posts
Nov. 15, 2026
Nick Kokonas’ $100 Million Lesson: How to Find Business Opportunities Everyone Else Misses
What a former options trader turned restaurant and software entrepreneur can teach us about spotting hidden opportunities, challenging assumptions, and building something extraordinary. Most entrepreneurs search for the next big idea in familiar pl…
Nov. 14, 2026
Inside OpenAI’s Growth Strategy: 7 Business Lessons Every Entrepreneur Can Learn from CFO Sarah Friar
What OpenAI’s massive investments, evolving business model, and relentless focus on growth reveal about building a company for the future. Imagine running a business with 800 million weekly active users, billions of dollars in revenue, and demand s…
Nov. 12, 2026
Jasmine Star’s Hybrid Offer Strategy: Why Selling Results Beats Selling Online Courses
In 2016, Jasmine Star launched her first online course for $197. Five days later, she had generated $255,000. By the end of the year, that same course had produced more than seven figures in revenue. It was the kind of success story that inspired …