942: ACTION SATURDAY (ALL the design templates you need to look great!)
How has Canva revolutionized the way entrepreneurs handle their visual content? Discover the answer with our host Brian Lofrumento in this action-packed episode of the Wantrepreneur to Entrepreneur Podcast. This week, we spotlight Canva, the game-changing tool that has become a cornerstone in the tech stacks of countless successful entrepreneurs. From creating eye-catching podcast graphics and YouTube thumbnails to crafting polished marketing materials and sales follow-ups, Canva is the unsung hero behind many thriving businesses. Listen in as Brian shares how both he and our podcast guests leverage Canva’s extensive template library to streamline design processes and maintain impeccable brand consistency.
Unleash the full potential of Canva and transform your business’s visual identity. Brian walks you through setting up a brand kit on Canva, ensuring that even the least design-savvy among us can produce professional-quality visuals. By uploading your logo, selecting your color palette, and choosing your fonts, you can create cohesive branding across all your marketing materials effortlessly. This episode is your reminder to explore all that Canva has to offer and take actionable steps to enhance your business. Visit thewantrepreneurshow.com to read more about our incredible guests and their entrepreneurial journeys!
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Hey, what is up?
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Wontrepreneurs and entrepreneurs all over the world it's Brian LoFermento here, host of the Wontrepreneur to Entrepreneur podcast, and this is an Action Saturday episode that, when I sat down and I looked at our entire tech stack behind the scenes, not only of the podcast, but all of the businesses in my portfolio, and also when I assessed one thing that I'm really excited to share with you here on the air today and that is well, I guess quick aside, and then we're going to dive right back into that same thought is that recently, a few months ago, we launched on our podcast's website, thewantrepreneurshowcom.
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That's thewantrepreneurshowcom.
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If you go to our website, you're going to see entrepreneur spotlight stories, and that's where all of our amazing guests that we have on the ones that you've already heard from, the ones that you're going to be hearing from soon all of them do really incredible spotlight interviews with us in written format for our website, where they reveal a lot of additional tips and tools and strategies that we don't necessarily always talk about on the air.
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And so one of those questions is about the tools that moves their business forward, and that's why, when I sat down today and looked at my own tools now we're coming back to my original thought, as well as the tool that so many of our amazing guests reference, that tool is Canva, and it hit me how much I personally rely on Canva.
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My entire team uses Canva and we use it for the podcast, we use it for graphics, we use it for YouTube thumbnails, we use it for the podcast, we use it for graphics, we use it for YouTube thumbnails.
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We use it even for PDF deliverables that we create and that we use to prepare our guests for interviews and in my other businesses that we use as part of our marketing and sales processes and follow-up processes.
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Many of our guests that I thought why not have an Action Saturday dedicated to starting to use Canva?
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And if you're already using Canva, obviously it's a great free tool and a lot of people are familiar with it.
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So that's why today I wanted to invite you.
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It's just another reminder, as so many of these Action Saturday episodes are not only to take action, but also to familiarize yourself with all the ways that it can move your business forward, what I personally find as someone who's not necessarily design oriented.
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Their templates are amazing and at this point in time, canva has templates for literally everything, whether you're looking for business cards, youtube thumbnails, social media posts, website frameworks or one pagers.
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If you want to use that in your sales and marketing processes, you can have one pagers.
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If you want to use that in your sales and marketing processes, you can have one pagers in there.
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You can use that to follow up with people.
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They've got brochures, flyers, event announcements, podcast graphics.
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They have literally everything, and I feel like most of us don't really take the time because we've got a million things to do.
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Most of us don't take the time to go through and look at all of those templates that are available to us, but I promise you that somewhere there's a template in there that can help move your business forward, and it's already beautifully designed.
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And that's why the other part of this Action Saturday episode that I want to invite you to take action on is setting up a brand kit within Canva.
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So Canva knows that a lot of us, with our businesses, we have set brand deliverables and images and looks and feels, and so that's why you can upload your logo.
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You can upload multiple versions of your logo.
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You can tell it what your color palette looks like, you can tell it what fonts you prefer and then, anytime you use any of their templates, it will be very easy to switch it to your branding so you'll be able to leverage their professional designers and all the beautiful things that they create, but also have that brand consistency across everything that you make and export out of Canva.
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So I'm a big fan of Canva and I can personally tell you, having seen so many entrepreneurial spotlight interviews that we've been publishing on our blog over the past few months, on our website at thewantrepreneurshowcom, this is one of those underrated tools that I think a lot of us take for granted, which is why it's the very subject of this Action Saturday episode to invite you to take full advantage of this amazing tool that's accessible to every single one of us.
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So this stuff only works if you go forth and actually take action with it.
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So that's it for me.
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Go to canvacom.
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If you've never created an account, create an account.
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Look through all those templates.
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If you already have an account, look through those templates.
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Make sure you've got your branding kit in there.
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Go out there.
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Take action.
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I'll see you right back here tomorrow.
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