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Oct. 5, 2024

947: ACTION SATURDAY (transform DREAMS into REALITY through visualization & action plans w/ Katie Zimmerman)

Ready to transform your dreams into reality? Today's guest, Katie Zimmerman, shares her incredible journey from a leading career in fashion to the world of interior design, where she’s now helping countless others achieve their goals. Katie’s remarkable pivot from working with brands like Abercrombie & Fitch to opening her very own storefront is nothing short of inspiring. She'll uncover her secret formula for success, focusing on the power of visualization, the magic of a vision board, and the importance of a detailed action plan.

Katie dives deep into her process, offering you actionable tips to turn your aspirations into tangible outcomes. She explains how immersing yourself in every detail of your goal can propel you forward at lightning speed. Whether you’re looking to launch a business or elevate your personal projects, Katie’s experiences and insights will leave you motivated and ready to take action. Tune in to learn how to see, feel, and achieve your dreams with precision and passion.

ABOUT KATIE

Katie Zimmerman spent nearly 20 years in the fashion industry, working for some of the most iconic brands in the world, including Abercrombie & Fitch, Hollister, Fossil, Fruit of the Loom, and Russell Athletic. With a degree in Fashion Design and Product Development, Katie held leadership roles in design, merchandising, global licensing, and visual merchandising. Recognizing her strengths in process, client experiences, and project management, she transitioned to interior design, where she now leverages her expertise in global sourcing and fashion to create stunning, personalized spaces for her clients.

LINKS & RESOURCES

Transcript
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Hey, what is up?

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Wontrepreneurs and entrepreneurs all over the world it's Brian Lofermento here, host of the Wontrepreneur to Entrepreneur podcast, and this is an Action Saturday episode with a guest that absolutely blew me away this week and I know so many of you listeners were so inspired by yesterday's guest in her episode, where she revealed really how she is kicking butt and taking names in her industry and just making dreams happen.

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I love hearing her entrepreneurial story in addition to, of course, her subject matter expertise.

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That's why we're bringing Katie Zimmerman back.

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She was our guest in episode 946, which aired yesterday.

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Katie Zimmerman spent nearly 20 years in the fashion industry, working for some of the most iconic brands in the world, including Abercrombie, fitch, hollister, fossil, fruit of the Loom and Russell Athletic.

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With a degree in fashion, design and product development, katie held leadership roles in design, merchandising, global licensing and visual merchandising.

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Recognizing her strengths in process, client experiences and project management, she transitioned to interior design, where she now leverages her expertise in global sourcing and fashion to create stunning personalized spaces for her clients.

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Now, in this Action Saturday, she's going to make it super easy for us to follow her lead in making our own dreams come to fruition.

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And really, if you haven't listened to yesterday's episode 946, definitely check out her full interview, because Katie is brilliant in so many ways and she's going to leave you dreaming bigger and taking more action, which is why it's perfectly acceptable and really sets us up for success today.

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Take it away, katie.

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Thanks, brian.

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I'm thrilled to be here and to share a powerful tip for Action Saturday.

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Let me start with my own journey as an interior designer.

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My end goal was crystal clear I wanted a storefront.

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But I didn't just stop at wanting a storefront.

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I envisioned every detail.

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I imagined what it would look like, feel like, smell like and sound like.

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I pictured myself walking in the door, sitting with clients in meetings, serving Prosecco in stemless, logo, etched glasses with a cheese board.

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This level of specificity brought my vision to life and in less than one year I reached my three to five year goal for my business.

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This isn't just the action that I take to create my business and achieve my goals.

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It is also how I help my clients do the same thing.

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Now I want to help you achieve the same clarity of vision with three actionable tips.

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Number one visualize every detail.

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Don't just say you want something.

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Immerse yourself in that experience.

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What does your goal look like?

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How does it feel?

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Use all of your senses to create a vivid mental picture.

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This is the foundation I use with my interior design clients to bring their dreams to life when we're working on designing their homes.

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Step two create a vision board.

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Gather images, words, objects, anything that represents your end goal and display it prominently.

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That constant visual reminder will keep you focused and motivated.

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It's also a technique I use with clients Creating a vision board for them, so we always have a North Star and never forget what we're trying to achieve together is key.

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And number three write out a detailed plan.

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Outline the steps needed to achieve your goal and break them down into actionable tasks.

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Reverse engineering your goal is a quick way to stay on track and ensure that you get there.

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The more specific you are, the easier it is to track your progress and stay on course.

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This structured approach is something I incorporate into every project for my clients.

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Remember, it's not enough to say that you want something.

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You have to feel it, see it and believe it.

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It has to be so close you can almost touch it.

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And, as a bonus tip, don't be afraid to let things evolve naturally and pivot when necessary and sometimes that can be hard because we've really imagined it, but flexibility is key in allowing things to evolve.

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For more tips and insights, follow me at Zimmermaninteriorscom, and I'm also on Instagram, linkedin and TikTok by the same name.

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That's today's Action, saturday.

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Now it's time to take action.