935: Revolutionizing EVENT ENGAGEMENT (for brands and fans!) with no-code solutions w/ Christina Ness & Justin Chu

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Hey, what is up?

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Welcome to this episode of the Wantrepreneur to Entrepreneur podcast.

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As always, I'm your host, brian LoFermento, and today we have got not one awesome guest for you, but two awesome guests for you.

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I love the backstory of how they've partnered up to create a business that serves really something that is their own needs that they identified in their own lives, and they've brought it to the marketplace to help so many other people connect with events and brands and teams and performers and entertainers that they enjoy.

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There's so much that we're going to hear about their backstory and their insights and their business approach, so we're all going to learn from them.

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Let me tell you about both of our guests.

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Their names are Christina Ness and Justin Chu.

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Together, christina and Justin are the co-founders of Eventigo, which is a platform that allows fans of brands, artists or influencers to subscribe to their external calendars so they don't miss out on their favorite promos, drops or ticket on sale events.

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The pair met while they were working together at Activision Blizzard and, after missing out on an important ticket presale due to manual error, they decided to start their own company.

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One thing that I love about their business website is it points out you check your calendar 10 times per day.

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Why the heck should we ever be missing out on the things in life that we're looking forward to?

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I'm actually going to argue we check our calendars way more than 10 times a day and for me personally, if it's not on my calendar, it doesn't exist in my life.

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So they're bringing a really powerful solution to the marketplace.

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I'm excited to chat with them today, so I'm not going to say anything else.

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Let's dive straight into my interview with Christina Ness and Justin Chu.

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All right, christina and Justin, I'm so excited that the two of you are here with us today.

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First things first.

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Welcome to the show.

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Thank you, we're so excited to be here, heck yeah, I'm excited because not only do I think your business has a cool backstory, but I think that it's such an powerful and important thing that when I saw your solution, I'm just like gosh, why are we not all using something like this?

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Because we all literally need it.

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I said it in the teaser If it's not in my calendar, it's not in my life.

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But before we get to the good stuff about your business, first things first take us beyond the bios.

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Christina, I'm going to kick it to you first, ladies, first talk to us about who you are, what your background is and how all roads led to you and Justin doing something really cool together.

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Sure, absolutely so.

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Definitely an interesting story for me.

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I always joke that I'm like the quasi true Hollywood story.

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I had worked at Target headquarters in Minneapolis, minnesota.

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I got laid off and my cousin was like let's go ahead and start a business.

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You can come out to LA.

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If all else fails, you get a few months by the beach.

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It'll be fun.

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Spoiler alert it was not my favorite thing, to be honest, but through that I was sidelining at some other apps to pay my bills and a lot of the investors and advisors were sort of high powered entertainment and media execs.

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And so the true Hollywood story.

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I met a guy at an investor dinner, found out that he had worked with Andreessen Horowitz as an investor and also as like an advisor in residence there, and I was like hey, you know, I'd love to meet with you, I'd love to learn from you.

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Can we have a coffee or something?

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He was like oh, yeah, sure, uh.

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So we set a date, never set a time.

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Followed up a couple more times and then finally I was like okay, last time I'll follow up.

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And so followed up with him one last time and I get an email back immediately that says oh my gosh, I'm so sorry, I owe you a coffee or a dinner or something.

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Can you meet me at this time on this date, at the London hotel, in the bar in West Hollywood.

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And I was like, all right, this is going to be super creepy or this is going to be super cool, I will see you there.

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And we got there and it turned out he was actually late, finishing up a meeting, and he goes.

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Oh my gosh, I'm so sorry.

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I have a dinner after this.

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It's with the COO of Happy Madison, so Adam Sandler's company, coo of Happy Madison, so Adam Sandler's company.

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And he goes do you just want to come?

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And I was, I think, 23 at the time.

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So I was like, yes, I do.

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So we went to a nice dinner out.

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I found out that he had done a lot of stuff in advertising, managed a number of stars, had worked and done a lot with WME, and that this guy was actually starting his own agency.

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And so by the end of the night I was like I don't know what this guy does, but I want to do it too.

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And so he dropped me off at the valet and he true Hollywood story.

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I was like, hey, I don't usually do this, but, uh, can I work for you?

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And he goes yeah, you're going to work really hard but you're going to have a lot of fun.

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And so worked with him for about three and a half years.

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Uh, worked with his agency for a while and then we partnered with Simon Fuller, so the creator of Idol.

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We brought a pop band to life called Now United, so did a lot of the funding and the sponsorships for that, then went over to a company called Done and Dusted that specializes in large scale live and they are just the coolest people you will ever meet, who do the coolest things in the entire world.

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So I was grateful to have that opportunity to work with them and to kind of run their experiential department, which was also a startup.

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So that was really interesting to me and then I decided it was time for a change figured games could be a really fun avenue and then ended up at Blizzard, and so that's how I met Justin.

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So we worked together at Activision Blizzard doing a lot of the esports communication for the teams.

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Division Blizzard doing a lot of the esports communication for the teams Cool, and for me.

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I think I had a typical career-driven based background, but one common theme has always been building.

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So I started my career in consulting at Nielsen and then Deloitte, which is always about finding solutions for problems that clients had.

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I then joined Disney in their Parks Division Strategy Group.

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So from there it's like identifying new businesses to pursue or ways to grow existing businesses.

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And finally, as Christina mentioned, we were both at Activision Blizzard in the esports division and that's where I actually got my first taste of what it's like to kind of be in a startup, because it is a new industry that we were trying to build at Activision Blizzard, which is a larger parent organization, and here, getting that first taste, I love the ability to wear many different hats and trying to build up that new industry in a sense, so that when that opportunity did come to an end, right, it just got me excited to.

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You know, wanna actually build something for myself and then we can save her that.

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Later in the podcast we'll tell you the story of you know how we came together on this idea.

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We'll tell you the story of how we came together on this idea, but it's just like why not just try something totally new?

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This is my opportunity to actually build something for ourselves that we needed and actually be our own bosses, in a sense, and not be in the corporate grind the entire time.

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Yeah, I love those overviews, especially because I feel like it epitomizes so many elements and ingredients of what it means to be an entrepreneur.

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Christina, you talk about seeing an opportunity and just asking the question that way too many people are afraid to ask.

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And Justin, you use the word of building.

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I would argue that all of us entrepreneurs it's something that is innately in us is we enjoy building, we love the process.

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We don't just love the finished product, and hearing the fact that both of your stories came together is really cool.

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But I also also I love transitioning into the business talk because, having lived in los angeles, I know the power of the entertainment industry, and both of you were working at an incredible company.

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Activision blizzard is something that people all over the world I mean especially in the gaming world know so many things about this company.

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Talk to us about how the two of you sitting in these awesome jobs that a lot of millennials would be like you guys.

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This is so much fun, you must love your work, but the two of you linked up and you said but we can also build something cool and something that can really positively impact the entertainment industry.

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Talk to us about that beginning.

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Yeah, so that was an interesting transition for us.

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It was really funny because when Justin and I started working together interesting fact, actually, funny enough I interviewed first at Activision Blizzard for Justin's job, did not get it, and then ended up working with him.

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And I always say that that's like we were meant to work together.

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We were meant to do this, meant to be friends, all of that of that.

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And when we started working together, it was always kind of this running joke where I would say, justin, we should start a business together and he'd be like no, no, no, like I don't do that, I don't want to do that, and kind of the longer we went together, I was like Justin, we should really start a business together and he was like no, I won't do that, that's too risky, that's just not who I am.

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And I was like everything has a risk.

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Funny enough, about a month later, activision Blizzard did a big liquidation of their esports team and both of our jobs went in that and we met a few times for lunch and both kind of hadn't found anything that really felt like our right fit.

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As you mentioned, activision is a great company.

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So we definitely had some good opportunities, but just not the right ones.

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And then Justin reached out in November with a text that I never thought I'd get and it said hey, I have a startup idea.

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Can we hop on a phone call tomorrow?

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And he ran the idea the original idea for a Venego by me and I was like this is awesome, let's do it.

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And from that day we have just really kept going kind of hammering away on the idea.

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Yeah, and keep in mind, like I, my entire background, as I was mentioning in the beginning, right has been the corporate grind, and my background is always like, oh, stability, stability.

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Right, like startups isn't the way to go.

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And that's why every time Christina asked me like, hey, let's do something, I'm always like, no, I'm too risk averse, right, this doesn't make sense.

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So then, when our jobs were eliminated in that liquidation, right, it's like okay, here, potentially, is you know, my chance to do what Christina was like encouraging us to do together.

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And so when we came up with the idea, right, it's like the first person I thought about was Christina.

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And then, like the fact that you know, we're very complimentary in what we can cover, right, I think finding a partner is really important in any startup too can cover, right, I think finding a partner is really important in any startup too.

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And the fact that we cover different aspects and what we're like, um, I'm like, I think it's like left brain, right, brain, right, like we cover the entire brain combined, and I think that's that's a really important aspect of our partnership too.

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Yeah, really cool insights from the two of you.

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Christina, I'm going to go here Cause you said the words original idea, idea, ofvenigo.

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What was the original idea?

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Has it evolved?

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Has it changed?

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Justin, it sounds like you were thinking about it for quite some time and then I'm sure the two of you refined it together.

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Walk us through the building process of what Avenigo is today and how the heck you got there, business-wise.

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Yeah, absolutely so.

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I would say the core pillars of the business have essentially remained the same, because what we want to do is have social calendars, discovery and then also connections for brands and for people as a part of our business.

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But I think at the beginning, when we did this, we thought mostly all about the brand side.

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So we were looking a lot at the B2B side versus building the business to like business versus business to consumer side.

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And I think where the shift has taken place is we realized that people like to collaborate and they like to spend a lot of time together and they don't really have a place to do that where they can enter in a bunch of things simultaneously without, I guess, interrupting somebody else's calendar.

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And we were like what if we could fix that?

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You know, for example, my girls group had a notes app where we would just share different activities to it, and we were like we could just have that on Aventigo as a collab calendar and then everybody's invited and that's where the social piece came in.

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So we sort of started to direct towards that, partially because we build the community and people get excited, but also to support the brands that we hope will come on board.

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Yeah, I want to go here because, Justin, I know that this idea was kicking around in your head, but obviously it plays a role in your business's beginnings.

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Which is missing out on a ticket pre-sale?

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Talk to us about that origin story.

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Yeah, so, um, I've always been fascinated by you.

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Know what the calendar can do for you.

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Um, I'm a huge calendar junkie and the fact that you can stay organized and productive with it, I think was really important.

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But the fact was, I always thought there was something missing with all the current like calendar offerings on the market.

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Um, and then, so what you're alluding to to Brian, it's like my wife really wanted to go watch Beyonce during her Renaissance tour, so I wanted to, you know, be a good husband and surprise her with tickets, right?

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So I did some research, I looked up, you know, when the pre sales were starting, I added it to my calendar.

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So, when the day came right, I clicked on my calendar.

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I went to the site and, to my dismay, right, the pre-sale was over.

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I entered it incorrectly in my calendar and then it was a very sad moment for me, but it was also an aha moment.

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Right, like this is what actually can make calendars better.

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Why can't we share calendars?

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Why can't brands create calendars right and do what LinkedIn has done for resumes, in a sense, right?

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If Ticketmaster or Beyonce had a public calendar, I could have just ascribed to their calendar and then I wouldn't have this user error in the first place and actually got into those tickets for my wife.

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So, long story short, if Beyonce is actually listening to this podcast, I hope you make a calendar on Eventigo and then from there right like everybody, could subscribe and not miss out on her key beats.

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Yeah, I love that backstory, especially because, justin, it's you not only owning your mistake but making up for it to save husbands everywhere.

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So I love that origin story and, yes, you hope that Beyonce gets her counter up on Avenigo.

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I hope she's listening to this episode, so we're all united there.

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But both of you have mentioned this and I want to go here strategically, business wise, in our conversation, which is there's two sides of this coin.

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There's the brands We'll just lump them in as brands, obviously entertainers, sports teams, events, local events, all this, this blend of, let's just say, brands.

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But then there's also the people that we want to be connected to them.

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For me, I mean the Boston Celtics calendar.

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It is such a pain for 82 games a season to make sure that I remember when the Celtics are playing, and so there's so much that both sides of the coin want us to know about each other and want us to have that in our calendar.

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Where is it that you guys view, strategically, your business place there?

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Obviously, you serve both sides of the coin, but I'm curious to tap into your strategic minds of hey, here's the benefit that we provide to brands and events.

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Here's the benefit that we provide to customers.

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How do you go about balancing those two?

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Yeah, so I think from a brand's perspective, right, there's so many different avenues out there to market your events, right?

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The Boston Celtics, for example, as you mentioned, right, they can post on Instagram, they have their website, they have all these different ways of like messaging it to the user.

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But this is where it comes together from the brand side and the user perspective.

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They can message on instagram, they can do youtube ads, tv ads, etc.

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But it's fleeting in nature and also a pay-to-play market space.

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Right, you have to pay to get those ads posted on on instagram.

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From the perspective, nothing is ever added to, as we mentioned right at the top of this, this podcast, something that you check 10 times a day anyway.

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Your calendar so that's where we come in from to bring together the brands and the consumers perspective of it.

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If the boston south ticks had a venego calendar, right, they can add all 82 games onto the calendar.

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You know, brian, you can subscribe to that calendar and those 82 games will be added to your personal calendar, so you don't need to go back and dig through oh, when is on this day?

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When is, uh, the Boston Celtics actually playing?

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It's like it's on my calendar, it's there.

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I just click on my event and then I can watch it wherever it is from that perspective, or buy tickets to actually go to the event itself too, right?

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So that's where the two two sides come together with the Venego, right, we're consolidating everything into one place, also making it a seamless experience for consumers to discover, but also start attending those events, because it's already on your calendar.

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Yeah, one thing that I learned really early on in my own entrepreneurial journey.

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So when I was 19, 16 years ago, I started my first business and it was a soccer blog, and I remember I was so excited I was writing 30 articles about English soccer every single day and to me, my customer, the consumer of what I was doing, was obviously the readers.

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To me, I was just like they are the ones that I do all of this work for.

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When one day I woke up and I realized and I was in college at the time and I remember my professor talked to me about no, your customers, whoever's writing the check, whatever your source of revenue is, and that's when I realized well, my customers obviously are the advertisers of my website.

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The consumers might be the readers.

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Talk to us from a strategic perspective about that, because I feel, like most entrepreneurs, we don't think about these things because we don't want to put people into categories of this is my revenue, this is the consumers.

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But obviously it's important for us to consider that, especially when, justin, to piggyback off your point you do bring value on both sides of the equation.

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I think that's really powerful.

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So give us some insights into the business strategy behind that and how you two view these sides of the coin.

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Yeah.

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So I can kind of answer this one.

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I feel like we really view it as a connection and we view it as a wanted connection.

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Fans are not going to subscribe to calendars of something that they don't like.

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For example, they're not going to want to get alerts from a brand that they don't like.

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For me, for example, I love Tarte makeup and they do certain sales or product drops specific times of the year and I would love to catch those, but I might not want a different brand.

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So we see it as a really great direct targeting play but also a way to make connections with people who already want your stuff and are going to get really excited.

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So it's not necessarily just a revenue play.

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It's how can you build excitement and how can you build connections.

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And then also, how can you fill a need of somebody that's already there, something they're already looking for.

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Yeah, it's really cool hearing you talk about it from the product perspective, christina, because I'm extrapolating into my own life and all birds shoes.

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That is a company that I absolutely love.

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We all see their ads on Facebook and Instagram and they always have limited release color drops they advertise hey, in March we're going to be dropping this.

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If it was on my calendar, it would build actually further excitement and they'd have that direct line.

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Justin, to your point earlier about if I subscribe to them, that's better exposure than paying Facebook or Instagram for it.

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There's no more intimate place in my personal life than my calendar.

00:17:32.921 --> 00:17:35.167
If it's there, I'm going to be paying attention to it.

00:17:35.167 --> 00:17:36.371
So I think that's really powerful.

00:17:36.371 --> 00:17:47.692
Talk to us about the building of it, because a lot of listeners tuning in are going to say you two bit off a big chunk of a project to solve this problem for, because how do you integrate these things?

00:17:47.692 --> 00:17:48.984
What does the back end look like?

00:17:48.984 --> 00:17:51.095
How do brands get their events on the calendars?

00:17:51.095 --> 00:17:52.882
How do subscribers get on there?

00:17:53.042 --> 00:18:03.923
give us the lowdown on how this stuff actually works yeah, this is a a funny story between the fact of like having a partner, having a partner and us having different ways of approaching things.

00:18:03.923 --> 00:18:12.989
I think how we first started off was we were like, okay, both of us don't know how to code, how can we actually build a tech company if we don't know how to code?

00:18:12.989 --> 00:18:21.346
And then it was like, okay, let's first try to find a third founder, a technical founder, that can help us work with us on developing what this idea could look like.

00:18:21.346 --> 00:18:25.636
And we went on, um, a y combinator, uh, co-founder matching.

00:18:25.636 --> 00:18:31.916
And then, you know, we talked to a lot of people, uh, but we just never could find the right fit um, from that perspective.

00:18:31.916 --> 00:18:37.663
So I got to the point of what's like the entire time, christina's like hey, justin, we should just maybe learn how to code and like actually do it ourselves.

00:18:37.663 --> 00:18:41.648
And I'm like no, you have to get founder, we don't know what we're doing, it's going to take too long.

00:18:41.648 --> 00:18:44.373
You want to jump in, christina?

00:18:44.992 --> 00:18:45.574
So yeah.

00:18:45.574 --> 00:18:50.421
So then from there he was like we don't know what we're doing, we're going to take too long, and I was like, well, let's just give it a shot.

00:18:50.421 --> 00:18:57.968
My background wasn't necessarily in design, but one of my former bosses owned a dev studio, so I had a little bit of UI UX experience.

00:18:57.968 --> 00:19:03.874
We consulted a couple of friends who were developers and both of them had brought up no code platforms and using Figma.

00:19:03.874 --> 00:19:16.769
So from there we went to using Figma, starting to design some of our initial app designs, looking at some of the features that we thought we could have, and then we started going through the different no code platforms.

00:19:16.769 --> 00:19:18.092
So we sort of did an evolution.

00:19:18.580 --> 00:19:23.621
We took a look at Wix, did that for like a small launch, just for a conceptual thing.

00:19:23.621 --> 00:19:28.392
Then we did a Dolo and then we went into Bubble, which is much more complex.

00:19:28.392 --> 00:19:30.244
So we sort of built up to what we were doing.

00:19:30.244 --> 00:19:40.872
But the two of us, I think, really kind of have that grit to figure stuff out, and we were just sort of at the point where we were like, well, if we can't find anybody, there has to be a way for us to do it ourselves.

00:19:40.872 --> 00:19:47.301
So, whether it's no code, whether it's learning to code.

00:19:47.301 --> 00:20:00.692
There's got to be a way, and we're both problem solvers, so we moved it forward and I think to some of the advice that I would give anybody who is starting a business is like if you don't know how to do it, you can find it on YouTube or Udemy for probably under $15 to figure it out.

00:20:01.615 --> 00:20:11.023
Yeah, and I would say that progression is actually really important in the fact that, like, we went through Wix, then Adalo, then Bubble, because I do think each of those programs have their own pros and cons.

00:20:11.023 --> 00:20:14.003
But I would say that was like the complexity journey as well.

00:20:14.003 --> 00:20:27.926
Right, wix is more easy and, from our experience, wix was easier than Adalo, adalo was easier than Bubble and we had to go through that progression to become comfortable with what bubble could offer and the complexities that allowed us to build with that program.

00:20:28.740 --> 00:20:37.625
If we didn't start with, like Wix or a dollar right, like we'll be in over ahead with bubble from that perspective, and the fact that you know, as Christina mentioned, we started with Figma in the first place.

00:20:37.625 --> 00:20:44.410
We first developed the wireframe, so give us a framework to build off of as we're designing and building up the app in the first place.

00:20:45.191 --> 00:20:46.374
Yeah, that's actually incredible.

00:20:46.374 --> 00:21:01.653
I'll be honest, obviously, I've gone so much through all the incredible things that you do with your business and this is a part of your story I didn't realize that the two of you figured out along the way and, christina, I love that, shout out you can learn pretty much everything these days on YouTube.

00:21:01.653 --> 00:21:04.224
I literally I'm glad that you both arrived at Bubble.

00:21:04.224 --> 00:21:06.029
It's such a powerful no-code platform.

00:21:06.029 --> 00:21:10.656
Here we are three of us who don't have a coding background and we've all built stuff there.

00:21:10.758 --> 00:21:17.981
I just built for my own sake a Bubble app that taps into Yelp's API and I can keep track of all the coffee shops that I visited.

00:21:17.981 --> 00:21:21.548
It just adds it to my personal database and that's just all from YouTube.

00:21:21.548 --> 00:21:26.740
So I think you two are such a shining example of how that can be figured out and tech is not a barrier.

00:21:26.740 --> 00:21:41.252
But it is very cool that you did go down that route of looking for a technical co-founder, which leads me to ask you two about your partnership, because a business partner, I would argue it's almost as intimate as a marriage, because you two have to talk money.

00:21:41.252 --> 00:21:44.167
You have to have a lot of difficult conversations together.

00:21:44.167 --> 00:21:51.010
Talk to us about the dynamics of being business partners and how you figured out along the way to most optimally work together.

00:21:51.900 --> 00:21:52.261
Yeah.

00:21:52.261 --> 00:21:54.471
So I think this one we'll probably both add on.

00:21:54.471 --> 00:22:08.852
But Justin and I were really fortunate in that we worked together for two years before we decided to start a business together and I think a lot of that was having a really good, just working relationship, really opposite thought trains and then also focusing a lot on the other person's intention.

00:22:08.852 --> 00:22:21.148
You know we definitely do get annoyed sometimes or we step on each other's toes, but I think one of the things that anchors us all the time is we think to ourselves okay, is this person trying to hurt me or are they trying to further the vision?

00:22:21.148 --> 00:22:23.952
And usually it's that person's trying to do something good.

00:22:23.952 --> 00:22:27.969
Maybe they're not saying in the way that we would like to receive it, but they're doing something good.

00:22:27.969 --> 00:22:41.464
But I think also working on a team so closely together for two years really helped us identify the other person's strengths and weaknesses and helped us find a balance there and it helped us to grow into friendship.

00:22:41.525 --> 00:22:45.528
I think another thing that I love about our relationship is it started off professional.

00:22:45.528 --> 00:22:46.932
So it started off very professional.

00:22:46.932 --> 00:22:48.766
It was always kind of working together.

00:22:48.766 --> 00:22:50.311
I think.

00:22:50.311 --> 00:22:57.361
Sometimes I see it as something that can be really great if somebody goes with their best friend that they've known since they were five to build a business.

00:22:57.361 --> 00:23:03.923
But for me, I actually really prefer the fact that we've always worked together and that's always been part of our dynamic.

00:23:03.923 --> 00:23:05.407
We're best friends now.

00:23:05.407 --> 00:23:25.210
We talk all the time, we tell each other everything, but to your point, I feel like we had to grow into that and we really built sort of a strong foundation with our working relationship before we built our personal relationships, and so we really learned to trust each other and build different ways to do that as we went along.

00:23:26.361 --> 00:23:35.987
And what I want to add to that is the fact that we are very different individuals from that perspective, and I think that's really important, that we come from many different backgrounds and different ways of thinking.

00:23:36.761 --> 00:23:41.568
So many times right that we would have a disagreement and then I'll be like, no, christina, you're wrong.

00:23:41.568 --> 00:23:44.768
Like, hey, we were doing it my way or the highway kind of stuff, right, and vice versa.

00:23:44.768 --> 00:23:59.928
And a lot of times, right, nobody's ever correct 100% of the times, you know, I would say, even like counting on my like, thinking back, like 50% of the time Christina is right, 50% of the time I'm right, but we don't see at the the time because we always think we're always right ourselves.

00:23:59.928 --> 00:24:12.250
But you have to have that complimentary mindset of like hey, you know, she's coming from a good perspective, she's bringing her background which is different than mine, and that's okay, right, like I need to hear her perspective, how she thinks about stuff, and vice versa.

00:24:12.250 --> 00:24:15.429
And combined we actually come up with a much better solution.

00:24:15.809 --> 00:24:28.923
Ultimately, talking back to you know how we came up with all these different like no code solutions, right, like I really didn't want to do no code, but because, you know, christina was able to convince me like, hey, no code is the way, without finding a co-founder.

00:24:28.923 --> 00:24:35.997
Right, we're able to actually launch an mvp website and we're on the way to launching a mobile app, which you know as of this, you know podcast publishing.

00:24:35.997 --> 00:24:45.234
It'll be live on the app store and google play store right, and then, from my perspective, we want to be where we are today without Christina and hopefully vice versa, with me on the team.

00:24:45.997 --> 00:24:48.141
Yeah, definitely pull each other along.

00:24:48.942 --> 00:25:04.304
I love those insights as someone who I've had traditional Christina, you talk about the childhood friend I've had that type of business partner in a marketing agency that I founded after college and now, as someone who has a few businesses in my portfolio, I always am working with global teams and I know that you two are in the same city.

00:25:04.304 --> 00:25:11.112
But really quick, before we start talking about growth, because I'm so excited to tap into your growth minds and your strategic, visionary minds.

00:25:11.112 --> 00:25:17.803
But before we get there, just for listeners who have always been worried about the dynamics of business partnership, what sort of tools do you two use?

00:25:17.803 --> 00:25:19.085
I'm a big junkie for Slack.

00:25:19.085 --> 00:25:25.393
You have already revealed to us that one of your biggest tools, obviously from a structural perspective, is Bubble.

00:25:25.393 --> 00:25:26.855
But what about team wise?

00:25:26.855 --> 00:25:29.549
How do you always make sure that that team continues to click?

00:25:30.313 --> 00:25:30.693
Yeah.

00:25:30.693 --> 00:25:36.709
So I think for us, one of the things that's really important or well, two of the things is consistency.

00:25:36.709 --> 00:25:46.505
So we find a time every single day to meet for either a phone call or a video call, and we typically don't miss that, unless it's like a holiday or somebody's taking the day off.

00:25:46.505 --> 00:25:59.054
We do that pretty much every day, and then at the end of the day we actually send each other recaps of what we've accomplished that day, and I think it really helps to keep the other person going and it sort of starts a friendly competition.

00:25:59.054 --> 00:26:12.384
If Justin sends me something and it's like a laundry list of all the things he's done, I'm like man, I've got to step my game up, and so it really kind of builds the camaraderie builds the trust and also keeps the momentum.

00:26:12.404 --> 00:26:13.426
Yeah, really great insights.

00:26:13.426 --> 00:26:17.240
Also, accountability it's built in accountability and I absolutely love that.

00:26:17.240 --> 00:26:26.549
And, as a fan of friendly competition, it sounds like you both spur each other on, whereas if Justin's getting a lot done, christina, you want to also match or exceed that, and vice versa.

00:26:26.549 --> 00:26:30.833
So I think it's a really friendly and competitive in a good way environment.

00:26:30.833 --> 00:26:32.258
So huge kudos to you.

00:26:32.258 --> 00:26:34.344
It reflects in all the things that you're both building.

00:26:34.344 --> 00:26:35.527
But it begs me the question.

00:26:35.547 --> 00:26:38.303
I genuinely I love what you two are up to.

00:26:38.303 --> 00:26:41.895
I love what you've built and Justin even hearing about the upcoming launch of the app.

00:26:41.895 --> 00:26:51.682
There's so much powerful stuff that you're both working on and I just want to reiterate because obviously this is a podcast Listeners can't necessarily see us right now, but I'm on your website, your Discover feed.

00:26:51.682 --> 00:26:58.209
Even as someone who I don't know what brands I want to connect with, I can say you know, I'm here in Tampa, florida.

00:26:58.209 --> 00:27:08.104
Show me the type of things that are going on.

00:27:08.104 --> 00:27:10.050
For me, as a consumer, it's so helpful for me to start even finding and discovering new things.

00:27:10.050 --> 00:27:15.991
So you both clearly have a lot of cool features already built in, but I want to know what's the plan to get this into the calendars of every single person, because I think we all want it.

00:27:15.991 --> 00:27:18.864
But talk to us about those strategic, visionary growth plans.

00:27:19.846 --> 00:27:20.528
Sure, yeah.

00:27:20.528 --> 00:27:23.181
So I think you know how we want to think about it is.

00:27:23.181 --> 00:27:33.241
It's definitely step by step, right, we definitely want this to be on everybody's calendar, but at the same time, right, it's going to take, you know, baby steps and we build upon it.

00:27:33.241 --> 00:27:40.605
This is definitely a chicken and the egg problem of you know, you're going to have brands in order to have consumers and consumers want to have brands in order before they join, kind of stuff.

00:27:40.605 --> 00:27:48.795
So one thing that we've been thinking about from a growth perspective is what is something that people will be using every single day outside of just purely discovering.

00:27:48.795 --> 00:27:59.233
From that perspective, you know, let's create a very robust calendar where you can, you know, plan events on it and plan meet and greets as well with your friends.

00:27:59.233 --> 00:28:06.268
From that perspective, you know, you see an event that you want to go to, for instance, as you talked about the Boston Celtics right, they have tickets coming up.

00:28:06.268 --> 00:28:09.569
I'm gonna invite my friends to it on on our calendar as well.

00:28:09.569 --> 00:28:11.380
From there, we keep growing from that perspective.

00:28:11.942 --> 00:28:14.838
But the other aspect about it is like, what can the calendar do for you?

00:28:14.838 --> 00:28:27.827
Right, yes, right now we're talking about brands, creating public calendars, and I will also be remiss of me to say, like, you as an individual can also create a public calendar to share with the world as well.

00:28:27.827 --> 00:28:37.886
Right, like, if you are a huge Netflix junkie and you want to just know what all the Netflix releases are, right, you have the power to create this public calendar yourself and invite the world to see.

00:28:37.886 --> 00:28:50.009
Right, or even your own events even Brian yourself are an entrepreneur to entrepreneur you can publish a public calendar for when all your podcasts are being published.

00:28:50.009 --> 00:28:56.890
From that perspective, the idea is to grow this from that seed and as more people use it right, the network effect builds up further and further from there.

00:28:58.454 --> 00:28:59.277
Yeah, I love that.

00:28:59.277 --> 00:29:05.974
And, Justin, you got my mind going a million miles a minute because you're right, for podcasters, this is something that we're kind of at the mercy.

00:29:05.974 --> 00:29:08.967
Of all the podcast subscription apps, I'm at the mercy.

00:29:08.967 --> 00:29:12.759
Spotify very rarely will push notifications to our subscribers.

00:29:12.759 --> 00:29:17.632
It happens because Spotify is looking to expand their reach in the podcast game.

00:29:17.632 --> 00:29:23.208
They're not big players just yet, but you're right, why am I going to wait for other platforms to make that splash?

00:29:23.328 --> 00:29:31.290
We have a loyal audience and, to Christina's point from earlier, if they love our brand and they want to tune into our podcast episodes, we can help remind them.

00:29:31.290 --> 00:29:33.047
Hey, this is the episode that dropped today.

00:29:33.047 --> 00:29:36.019
So I really love those ideas and those insights.

00:29:36.019 --> 00:29:42.354
I also love hearing your passion, not only for the event side of your business, but the business side of it.

00:29:42.354 --> 00:29:44.959
It just sounds like the two of you love that aspect.

00:29:44.959 --> 00:29:48.147
So I want to put you both on the spot here, entrepreneur to entrepreneur.

00:29:48.147 --> 00:29:50.146
What is it about the business side?

00:29:50.146 --> 00:30:02.065
That either has been surprising to you or it's something that you each have stepped into because, coming from the nine-to-five world, you kind of had projects that you were working on, you had a boss, but now you're both your own bosses, obviously together as a team.

00:30:02.065 --> 00:30:03.788
But what about the business aspect?

00:30:03.788 --> 00:30:06.074
Has surprised you, or something that you really enjoy?

00:30:07.480 --> 00:30:08.505
Sure, I'll go for it, Christina.

00:30:08.799 --> 00:30:09.521
Sure, I'll go ahead.

00:30:09.863 --> 00:30:19.486
I mean, I think what's really fun about working for yourself or working with a close friend is you do kind of have that flexibility, so you have the flexibility to work from different places to go to different places.

00:30:19.968 --> 00:30:26.431
But I think something that a lot of people also underestimate I always like to do a good one and a bad one is outreach.

00:30:26.431 --> 00:30:38.847
That is really, really challenging, and I think one of the most important things people can do and I've actually heard this on your podcast before is to build a list and start building your connections and building your network, and I think that just takes time.

00:30:38.847 --> 00:30:53.779
So it's one of my favorite things getting to know new people but it definitely is something that I think a lot of people look at whether it's sales or whether it's big businesses or CEOs and they're like, oh my gosh, this is so glamorous, this is awesome.

00:30:53.779 --> 00:31:04.551
I'm going to do this tomorrow and I'm going to be at the top, and it really is a ladder of just all kinds of different small tasks and then building up those relationships.

00:31:04.551 --> 00:31:12.911
So once your stuff is ready and you can continually engage, then you can support them in a way that they need, but it's not an overnight conversion.

00:31:14.861 --> 00:31:37.837
Yeah, and building off of your theme of good and bad, I think the good aspect of it is it's fun to do something new, right, like I'm learning so many new things when it comes to building on bubble and, like, you know, learning from christina on design, and like wireframing, uh, marketing all this, all the stuff or content, right, like it's fun to do all this, do these new stuff, and you see the impact that it creates, uh, for our business.

00:31:38.138 --> 00:31:38.840
That's really fun.

00:31:38.840 --> 00:31:45.827
On the bad side, I'll say because it's just the two of us, right, there's a lot of like nitty gritty stuff related to the business that isn't that glamorous.

00:31:45.827 --> 00:32:09.486
For instance, like expense reports, right, doing all these like small manual tasks that are related to the business, right, you know, talking to lawyers from that perspective, getting the legal aspects you know all set up, accounting, all that stuff right, like we have to worry about this stuff now, that's the less glamorous side, but it's definitely outweighed by the fact that we're building something together that hopefully the world sees value in and will join us on this journey.

00:32:10.320 --> 00:32:11.465
Yeah, really well said.

00:32:11.465 --> 00:32:13.227
I love those entrepreneurial insights.

00:32:13.227 --> 00:32:20.346
I know that listeners so appreciate these parts of the conversation and it's really cool because I always ask the same question at the end of episodes.

00:32:20.346 --> 00:32:26.154
And today we're going to get two pieces of advice and two takeaways, because I always ask what's that one takeaway?

00:32:26.154 --> 00:32:43.714
We've talked about so many things, not only about the specifics of Eventigo and the way that your business actually works and discovering events and being on people's calendars and how it helps brands we talked about all that stuff but also I just feel like you two offered us such transparency and I love how much you've shared the way that your entrepreneurial minds think.

00:32:43.714 --> 00:32:49.653
So what's the one thing you want to leave listeners with, knowing that they're at all different stages of their business journey?

00:32:49.653 --> 00:32:54.599
You two are in it, you're living it, you're creating something that has so much value across the board.

00:32:54.599 --> 00:33:00.792
So what's that one thing from each of you that you want to leave listeners with as they listen to today's episode?

00:33:02.299 --> 00:33:05.307
Yeah, I think from my end I would say like the advice I would give.

00:33:05.307 --> 00:33:09.846
I think Steve Jobs said this sorry if it's a misquote, but stay hungry and stay foolish.

00:33:09.846 --> 00:33:15.087
Because I think when people think they know it all, that's where they kind of plateau.

00:33:15.087 --> 00:33:24.770
If you think you know it all or you don't stay hungry, you don't get excited about different things, it's really hard to move forward and I think both of those things just help to propel you.

00:33:24.770 --> 00:33:27.635
So really, just keep going, keep learning.

00:33:29.641 --> 00:33:34.009
And then, for me, my piece of advice would be be authentic to yourself.

00:33:34.009 --> 00:33:39.942
And what I mean by be authentic is not like, oh, because I don't know how to code, like I'm not going to do any coding, right, I'm not going to learn.

00:33:39.942 --> 00:33:42.349
What I mean by authentic is like because not gonna, you know, do any coding, right, I'm not gonna learn.

00:33:42.349 --> 00:33:45.599
Um, what I mean by authentic is like because we didn't know how to code and right now we're doing a no code platform.

00:33:45.599 --> 00:33:49.756
Right, like our messaging to to people who are looking to download, uh, our app.

00:33:49.756 --> 00:33:53.506
It's like you know we are gonna make mistakes, right, but you know it's okay.

00:33:53.506 --> 00:33:56.580
Right, this is an mvp, this is like a beta build.

00:33:56.580 --> 00:33:59.028
Right, like there's gonna be some bugs and that's okay.

00:33:59.028 --> 00:34:04.963
Like, join us for this journey, like build with us in a sense, right, publicly, in this fnr perspective.

00:34:05.003 --> 00:34:07.411
So, uh, you know, be authentic to yourself.

00:34:07.411 --> 00:34:14.963
Like you know, people are gonna make mistakes and and and that's okay, uh, but we're all, we're gonna always get better, we're gonna keep learning, uh.

00:34:14.963 --> 00:34:24.692
And then you know, hopefully, if I could do a final plug as well right, like, as I mentioned, like our, our app is going to be on the Apple App Store and Google Play Store when this podcast launch, like as I was alluding to.

00:34:24.692 --> 00:34:26.782
Like, please join us for this journey, right?

00:34:26.782 --> 00:34:35.811
We hope that we can change the calendar experience 1% at a time, and we definitely know that you know our overall vision is not there yet, but it will get there with your help.

00:34:35.811 --> 00:34:37.181
So we'd love to hear your feedback.

00:34:37.181 --> 00:34:41.387
Reach out to us at our social handles, on Aventico official, on Instagram or TikTok.

00:34:41.387 --> 00:34:43.170
We'd love to hear from you.

00:34:43.851 --> 00:34:47.615
Yes, I love that, both of those pieces of advice that you left us with.

00:34:47.615 --> 00:35:01.190
And, justin, I'm going to give you guys the stage once again because I'm going to publicly say that I actually hope that the entire entrepreneur to entrepreneur community all around the world, I feel like we take such an interest and we genuinely love the guests that come on and all of your businesses.

00:35:01.190 --> 00:35:05.518
Listeners know we're super proactive and picky about who we invite onto the show.

00:35:05.518 --> 00:35:13.889
We actually go after the companies that we see you doing cool things and christina and justin, in the case of what you both are doing with evenigo, I think it's incredible.

00:35:13.889 --> 00:35:17.362
I think it's much needed for both sides of the coin that we talked about today.

00:35:17.442 --> 00:35:23.414
So, listeners, I invite you to be fans of the work that they're doing and how transparently they're sharing it.

00:35:23.414 --> 00:35:30.626
Justin, to your point of being authentic and building in public along the way, I think it's so powerful and we have each other Rising Tide lifts all boats.

00:35:30.626 --> 00:35:32.967
It's one of our founding principles behind this show.

00:35:32.967 --> 00:35:35.128
So drop those links on us once again.

00:35:35.128 --> 00:35:38.570
Where the heck should listeners go, knowing when this episode airs?

00:35:38.570 --> 00:35:51.157
By the time it airs, listeners, they're going to tell you right now where to go to be part of the Aventigo revolution and get those calendars getting you excited instead of just seeing all the meetings that we have lined up.

00:35:51.177 --> 00:35:51.760
So go check out Aventigocom.

00:35:51.760 --> 00:35:55.871
You'll be able to access our responsive web and then you'll be able to download our app as well.

00:35:58.282 --> 00:36:02.572
And you can reach out to us on our Instagram and TikTok at AventigoOfficial.

00:36:03.519 --> 00:36:05.545
Yes, and listeners, you already know the drill.

00:36:05.545 --> 00:36:11.740
We're making it as easy as possible for you to find those links down below in the show notes, wherever it is that you're tuning into today's episode.

00:36:11.740 --> 00:36:14.809
You can find Aventigo in the app store on the internet.

00:36:14.809 --> 00:36:16.882
Christina dropped that link, aventigocom.

00:36:16.882 --> 00:36:19.168
You'll also find it down below so you can click right on through.

00:36:19.168 --> 00:36:20.471
And's so clear.

00:36:20.471 --> 00:36:30.715
When you go to their website, you'll see I'm a brand looking to create public calendars, or I'm a user looking to follow brands, or if you don't know what the heck you want to do you'll find an entire tab for discoveries.

00:36:30.715 --> 00:36:34.914
You can start finding things that pique your interest, and maybe some new interests as well.

00:36:34.914 --> 00:36:38.224
So, christina and Justin, I'm a big fan of what you both are up to.

00:36:38.224 --> 00:36:43.193
Thank you so much for being so generous in everything you shared and thanks for coming here on the show today.

00:36:44.036 --> 00:36:45.498
Thanks so much for having us.

00:36:45.498 --> 00:36:47.121
We really appreciate being on here.

00:36:47.121 --> 00:36:48.123
We were so excited.

00:36:48.945 --> 00:36:55.969
Thanks, brian hey, it's Brian here and thanks for tuning in to yet another episode of the Wantrepreneur to Entrepreneur podcast.

00:36:55.969 --> 00:36:59.951
If you haven't checked us out online, there's so much good stuff there.

00:36:59.951 --> 00:37:06.710
Check out the show's website and all the show notes that we talked about in today's episode at thewantrepreneurshowcom.

00:37:06.710 --> 00:37:09.164
And I just want to give a shout out to our amazing guests.

00:37:09.164 --> 00:37:17.932
There's a reason why we are ad free and have produced so many incredible episodes five days a week for you, and it's because our guests step up to the plate.

00:37:18.039 --> 00:37:20.005
These are not sponsored episodes.

00:37:20.005 --> 00:37:21.588
These are not infomercials.

00:37:21.588 --> 00:37:25.085
Our guests help us cover the costs of our productions.

00:37:25.085 --> 00:37:36.043
They so deeply believe in the power of getting their message out in front of you, awesome entrepreneurs and entrepreneurs, that they contribute to help us make these productions possible.

00:37:36.043 --> 00:37:44.550
So thank you to not only today's guests, but all of our guests in general, and I just want to invite you check out our website because you can send us a voicemail there.

00:37:44.550 --> 00:37:45.893
We also have live chat.

00:37:45.893 --> 00:37:50.489
If you want to interact directly with me, go to thewantrepreneurshowcom.

00:37:50.489 --> 00:37:51.893
Initiate a live chat.

00:37:51.893 --> 00:38:01.306
It's for real me, and I'm excited because I'll see you, as always, every Monday, wednesday, friday, saturday and Sunday here on the Wantrepreneur to Entrepreneur podcast.