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June 21, 2024

871: From IDEA to EXECUTION with people, processes, and collaboration w/ Sannette Coetzee

When resilience meets innovation, you get the remarkable story of Sannette Coetzee, a trailblazer in global agility from the heartlands of South Africa to the tech giants Visa and PayPal. Our conversation with Sannette is nothing short of a masterclass in entrepreneurial tenacity and the transformative potential of the Agile framework. As she takes us through her journey and dives into the realm of virtual reality application development, we're reminded of the profound impact that fostering connections and collaboration has on the tech industry and business as a whole.

Strap yourself in for a thrilling ride through strategic alignment, where the magic of teamwork comes to life. Picture an online flower shop; it’s not just about the blooms but the flow of value to the customer that matters. With Sannette's expertise, we dissect the intricate dance of aligning product features with customer delight—skirting the pitfall of over-engineering while crafting an intentional roadmap for product and marketing strategies. The art of decision-making takes center stage, as we dissect the tools and the innate human touch required to navigate the rapid pace of business today.

To cap off this adventure, we celebrate the entrepreneurial spirit that dares to jump from the safety of employment into the thrilling unknown of business ownership. From bringing projects to life under the wire to evolving with each piece of feedback, the journey is as exhilarating as it is insightful. Our discussion blossoms into the realms of the Concept to Cash workshops, where AI meets agile and design thinking, providing entrepreneurs with the arsenal to turn visions into reality. So, tune in for a dose of inspiration and pragmatic strategies that will fuel your entrepreneurial aspirations.

ABOUT SANNETTE

Meet Sannette Coetzee: A transformative leader with over 23 years of experience revolutionizing global agility. From her pivotal role at Visa to her groundbreaking initiatives at PayPal, Sannette's expertise spans agile coaching, product management, and community building. With a track record of designing bespoke frameworks and facilitating over 2500 workshops, she's a master of driving organizational change. Join us as we delve into her journey of inspiring innovation and shaping the future of agile leadership.

LINKS & RESOURCES

Chapters

00:00 - Agile Framework and Entrepreneurship Perspectives

08:51 - Strategic Alignment and Decision Making

19:47 - Customer-Centric Metrics and Agile Delivery

24:31 - Entrepreneurial Insights and Feedback Strategies

29:18 - Entrepreneurial Insights and Passion

38:41 - Support From Guests Keeps Podcast Alive