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Marketing & Sales Strategies Episodes

Aug. 11, 2023

646: Copywriting the HUMAN way for MORE than 1% conversions w/ Jenni …

On this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento interviews guest Jenni McKinnon, the founder and CEO of WP Pros(e). Jenny shares her insights on writing for the web, the importance of empat...

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Aug. 9, 2023

645: The power of INTENTIONAL and MEASURABLE marketing (rather than h…

In today's episode, host Brian Lofrumento sits down with special guest Alejandro Aguilar, founder of RestoStrategy and an expert in marketing for the restaurant industry. Alejandro brings a wealth of experience and knowledge ...

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Aug. 7, 2023

644: UNLEASHING your message across multiple channels w/ Gina Arcedia…

On this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento is joined by Gina Arcediano, the founder and CEO of Unleash Advertising & Advocacy. With over 25 years of experience in media business develo...

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Aug. 2, 2023

640: Starting an Amazon FBA business in 2023 and beyond w/ Jon Stojan

On the latest episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento and founder of First North Marketing, Jon Stojan, discuss strategies for successful selling on Amazon. The conversation underscores the...

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July 31, 2023

639: Social media success the SIMPLE (and social) way w/ Emma Wihtol

On this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento welcomes Emma Wihtol, the founder of Frame Marketing, for a conversation about social media growth. Emma shares her expertise in various mark...

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July 26, 2023

635: A PERSONAL brand in a digital world beyond JUST your business w/…

On this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento welcomes Shelly Peterson, founder and CEO of Promoting Me LLC. Shelly is a personal branding expert and shares her insights on standing out i...

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July 24, 2023

634: IMMERSION and flow state to build your unique brand (in ONE week…

On this episode of The Wantrepreneur to Entrepreneur Podcast, Brian Lofrumento sits down with Callie Kerbo, founder of Honeycomb , who developed a unique approach called "Brand in a Week." Callie shares her process for achiev...

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July 22, 2023

632: ACTION SATURDAY (tell people what you do!)

This is a SUPER simple action that you CAN and SHOULD take TODAY to have more conversations, generate more opportunities, and be of service to more people!

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July 19, 2023

630: Crafting brand-defining PEAKS to create a customer experience (a…

On this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento welcomes guest Matt Egol, founder of JourneySpark Consulting, to discuss how to generate the right insights to guide brand, innovation, and e...

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July 12, 2023

625: Growing ORGANICALLY and with the power of AI and marketing tech …

On this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento interviews James Maxwell, the CEO of The Social Seeds, a full-stack marketing agency that focuses on organic sustainable growth through socia...

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July 3, 2023

619: The power of STORIES done the RIGHT way in business (and life!) …

On this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento speaks with storytelling expert Hari Kumar about using storytelling in marketing. They share personal experiences and insights into the power...

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June 26, 2023

614: A STRATEGIC content calendar and marketing presence w/ Alma Pant…

In today's episode we're joined by the energetic and talented Alma Pantaloukas, the founder of Ritual Thrive and a digital media industry expert with 10 years of experience, to discuss content creation and marketing strategy....

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June 24, 2023

612: ACTION SATURDAY w/ Liz Lilly (3 STEPS TO BEAT PERFECTIONISM!)

ABOUT LIZ Liz Lilly — she loves building brands. She cares deeply about how brands think strategically and how brands show up daily. With over a decade of marketing and brand management experience, she’s the Founder and Princ...

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June 21, 2023

610: ALL your brand's touch points and how it can serve YOU and your …

In today's episode of The Wantrepreneur to Entrepreneur Podcast we dive into the importance of branding and how it doesn't have to be a complicated process. Our guest, the enthusiastic and brilliant Liz Lilly (founder of Lill...

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June 17, 2023

607: ACTION SATURDAY w/ Alexander Biega (FUNNEL HACK!)

In this Action Saturday episode of The Wantrepreneur to Entrepreneur Podcast, we're joined by the brilliant Alexander Biega (owner of Your Scale Source ) where he'll reveal how ANYONE can "funnel hack" successful companies an...

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