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Marketing & Sales Strategies Episodes

Nov. 22, 2023

720: The EASY (and natural!) way to master social media as a TOOL for…

Our guest today is the founder and CEO of The Social G Company, Mary Gunther. Mary is passionate about social media and believes it is a powerful communication platform that all businesses should utilize. She shares her backg...

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Nov. 20, 2023

719: Having the PERFECT conversation in sales, customer service, and …

In today’s episode host Brian Lofrumento is joined by guest Jake Stahl, an expert in innovation and mind science in the field of training and skill-building in customer service. With over 30 years of experience across 6 count...

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Nov. 3, 2023

706: The REALITIES of selling and succeeding on Amazon… and how exper…

In this episode of the Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento sits down with guest Josh Gibson to discuss the world of e-commerce, specifically focusing on Amazon and the power of data-driven decision-ma...

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Oct. 16, 2023

694: A simplified sales PROCESS that you can repeat for success and g…

In today's episode we’re joined by a special guest, the incredible sales expert Bill Bradshaw. Bill is a sales executive and entrepreneur who has achieved remarkable success throughout his career. As the CEO of Simplified Sal...

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Oct. 14, 2023

692: ACTION SATURDAY (nail your elevator pitch!)

One of the most common questions we're asked is "what do you do?" In today's episode we'll talk about ways to answer that question so that you maximize your chances of success in conversations with people without fumbling you...

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Oct. 9, 2023

689: Innovating (and increasing revenues!) by using what you ALREADY …

In this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento sits down with Traci Robinson-Williams, the mastermind behind the concept of “Marketing Powered Innovation.” With her expertise in marketing-...

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Oct. 7, 2023

687: ACTION SATURDAY (plan for Black Friday and the holiday season pr…

In today's episode you'll get a jumpstart on putting together your Black Friday / holiday season promo!

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Oct. 4, 2023

685: Measuring success and succeeding at ORGANIC growth w/ Shawn Sund…

In this episode, host Brian Lofrumento is joined by a special guest, Shawn Sundsvold, co-owner and COO of Gold Bear Media, a marketing agency specializing in organic growth strategies. Shawn dives deep into the importance of ...

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Sept. 30, 2023

682: ACTION SATURDAY (tell people what you're doing!)

In today's episode we're going to talk about THE simplest thing you can do to start getting more eyeballs and attention on your business... which leads to more conversations, more sales, and more potential referrals!

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Sept. 27, 2023

680: STRATEGIC branding as a business IMPERATIVE to grow and thrive w…

Welcome back to another episode of The Wantrepreneur to Entrepreneur Podcast! Today we have a special guest joining us: Leslie Gibbs. Leslie is a branding expert with over 30 years of experience in the field, having worked wi...

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Sept. 23, 2023

677: ACTION SATURDAY (follow up!)

In today's episode we'll talk about potentially THE most important task that ALL entrepreneurs (and yes, wantrepreneurs!) must incorporate into their daily/weekly/monthly task lists: FOLLOWING UP with people!

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Sept. 13, 2023

670: EVERYTHING you need to know to make MORE money with email market…

In this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento sits down with email marketing strategist, direct response copywriter, and founder of Beeline Copy, Bridget Poston. Together, they dive deep ...

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Sept. 9, 2023

667: ACTION SATURDAY (get FREE publicity to HUGE audiences and become…

In today's episode we'll talk about the EASIEST and QUICKEST way to start increasing your credibility and authority with audiences all across the world by leveraging HelpAReporter.com, which is a FREE service that pops up in ...

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Sept. 6, 2023

665: Creating a WINNING marketing mix with SEO (and how AI WILL chang…

In today's episode we’re joined by a very special guest, Janet Bartoli, who is here to share her expertise on a topic that is constantly evolving yet crucial for any business's success: Search Engine Optimization. Janet break...

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Aug. 28, 2023

659: Accelerating your success, taking risks, and hustling to change …

In today's episode we are joined by a special guest, Christian Belloso, the founder and CEO of TimeCharge. Christian is an entrepreneur with a passion for solving problems and making a difference in the world of electric vehi...

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Aug. 11, 2023

646: Copywriting the HUMAN way for MORE than 1% conversions w/ Jenni …

On this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento interviews guest Jenni McKinnon, the founder and CEO of WP Pros(e). Jenny shares her insights on writing for the web, the importance of empat...

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Aug. 9, 2023

645: The power of INTENTIONAL and MEASURABLE marketing (rather than h…

In today's episode, host Brian Lofrumento sits down with special guest Alejandro Aguilar, founder of RestoStrategy and an expert in marketing for the restaurant industry. Alejandro brings a wealth of experience and knowledge ...

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Aug. 7, 2023

644: UNLEASHING your message across multiple channels w/ Gina Arcedia…

On this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento is joined by Gina Arcediano, the founder and CEO of Unleash Advertising & Advocacy. With over 25 years of experience in media business develo...

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Aug. 2, 2023

640: Starting an Amazon FBA business in 2023 and beyond w/ Jon Stojan

On the latest episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento and founder of First North Marketing, Jon Stojan, discuss strategies for successful selling on Amazon. The conversation underscores the...

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July 31, 2023

639: Social media success the SIMPLE (and social) way w/ Emma Wihtol

On this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento welcomes Emma Wihtol, the founder of Frame Marketing, for a conversation about social media growth. Emma shares her expertise in various mark...

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July 26, 2023

635: A PERSONAL brand in a digital world beyond JUST your business w/…

On this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento welcomes Shelly Peterson, founder and CEO of Promoting Me LLC. Shelly is a personal branding expert and shares her insights on standing out i...

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July 24, 2023

634: IMMERSION and flow state to build your unique brand (in ONE week…

On this episode of The Wantrepreneur to Entrepreneur Podcast, Brian Lofrumento sits down with Callie Kerbo, founder of Honeycomb , who developed a unique approach called "Brand in a Week." Callie shares her process for achiev...

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July 22, 2023

632: ACTION SATURDAY (tell people what you do!)

This is a SUPER simple action that you CAN and SHOULD take TODAY to have more conversations, generate more opportunities, and be of service to more people!

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July 19, 2023

630: Crafting brand-defining PEAKS to create a customer experience (a…

On this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento welcomes guest Matt Egol, founder of JourneySpark Consulting, to discuss how to generate the right insights to guide brand, innovation, and e...

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