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Marketing & Sales Strategies Episodes

Oct. 10, 2018

198: The hidden secret to Facebook Ads

Everyone is constantly looking for the "secret" to running a successful Facebook Ads campaign. In today's episode you'll learn the real secret behind Facebook Ads, and why you should invest ALL of your time in your market, yo...

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June 6, 2018

189: The mistake almost ALL entrepreneurs make with their website

Most entrepreneurs and businesses view their website as an "online brochure" when in fact its main job is to get you more customers and clients. In today's episode you'll learn how to supercharge your website so it helps your...

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May 23, 2018

184: This is the #1 predictor of how much money you'll make

In today's episode you'll learn the ONE activity that you can do as an entrepreneur that's most closely coordinated with your earnings. If you're not doing this... you're not making money.

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March 30, 2018

178: Using social media as an entrepreneur w/ Ashley Ryall

Ashley Ryall is Founder and Chief Strategist at UntapSocial , a content strategy consulting firm out of GreaterBoston supporting sales and talent teams with content and social strategy for better lead generation. Sales execs ...

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March 28, 2018

177: Defining your POSITIONING ANGLE to stand out

Businesses who don't know how to successfully differentiate themselves are lacking a positioning angle . In today's episode you'll learn about the difference between a broad positioning angle and a specific positioning angle ...

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March 14, 2018

175: The 3 steps I used to make $25K in less than 30 days

In today's episode you'll learn about a simple and wildly effective three-step marketing funnel that can generate tens of thousands of dollars in revenue starting immediately... without you needing to network or be salesy.

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Feb. 21, 2018

170: Why you MUST be using urgency in your sales process

Sales... it's one of the hardest things to do, but as an entrepreneur it's the biggest determinant between success and failure. In today's episode you'll learn about the power of urgency, why it's so important, and how to use...

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Feb. 14, 2018

168: Leverage other people's expertise to create an asset for YOU!

One of the easiest ways to gain credibility and have a marketable asset in your business is to leverage other people's expertise . In today's episode you'll learn how to do that by hosting a virtual summit.

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Feb. 2, 2018

164: Instantly stand out from ALL of your competition with this one e…

Most entrepreneurs fade away into obscurity along with the rest of the boring and bland businesses out there... struggling to ever make it. In today's episode you'll learn one exercise that can instantly separate you from you...

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Jan. 31, 2018

163: 5 words that will instantly close more sales for you

When you sign up to be an entrepreneur, you're signing up to be a salesman... no matter what industry you're in and no matter what you sell. In today's episode you'll learn the five magic words to add urgency to any sales sit...

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Jan. 24, 2018

160: How to use a lead magnet and squeeze page

It's impossible to build a business without customers, and every customer starts out as a lead . In today's episode you'll learn how to have leads come to you by using a lead magnet, and how to make an effective squeeze page ...

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Jan. 19, 2018

158: Getting people to buy your stuff AFTER you give them value

Most marketers advise you to "lead with value," but they fail to tell you how to properly gauge the temperate of your audience. In today's episode you'll learn about segmenting your audience based on their awareness and tempe...

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Jan. 10, 2018

155: Validating your product idea w/ Sajad Ghanizada

Sajad Ghanizada is a product leader and marketer who has scaled a mobile fintech app from 0 - 150k+ users and saved them over $250 million in taxes. In today's episode he discusses how new entrepreneurs can validate their pro...

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Nov. 24, 2017

151: Growing a massive audience and FB Group w/ Arne Giske

Arne Giske is a serial entrepreneur, speaker, and digital agency owner who leads The Millennial Entrepreneur Community with over 29,000 young members around the globe. He travels all over the world while he builds his busines...

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Nov. 8, 2017

146: Turning website visitors into revenue using conversion optimizat…

Having website visitors is one thing... but turning website visitors into new customers and clients – and revenue – is even better... and harder to master. In today's episode you'll learn from conversion optimization expert T...

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Oct. 25, 2017

140: How to finally do Facebook Ads right to grow your business

Many newer entrepreneurs try Facebook Ads out, only to spend a lot of money... and make little or no money. In today's Strategy Wednesday episode you'll get a glimpse into the world of effective and profitable Facebook Ad cam...

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Oct. 18, 2017

138: How to get sales by leading with value

As an entrepreneur, you must get sales... there's no way around it. In today's episode you'll learn how to get sales by leading with value rather than using the old approach of pitching people and relentlessly trying to be sa...

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Oct. 4, 2017

132: The #1 strategy to use to have happy customers and clients... as…

When it comes to customer or client happiness, it starts with your very first contact... and your onboarding process sets the tone for your entire engagement. In today's episode you'll learn how Disney has mastered the art of...

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Sept. 27, 2017

129: The ONLY media that you should care about when marketing your bu…

Marketing is the perfect blend of the right message for the right market on the right media . In today's episode you'll learn where to focus your energy when it comes to those three magic M's of marketing, and why focusing on...

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Sept. 13, 2017

123: How to get content ideas directly from your future customers/cli…

In 2017 the saying "content is king" still reigns supreme, and in today's episode you'll learn how to come up with an endless amount of ideas for content.

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Sept. 6, 2017

120: How to appear omnipresent and use advanced marketing for just $5

The most effective and highest-converting advanced marketing strategy online happens to be the most affordable... yet most small businesses are NOT taking advantage of it. The strategy is retargeting , and all of the biggest ...

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Aug. 16, 2017

111: Building a personal brand with brandiD founder and CEO Rachel Go…

Rachel Gogos is the founder and CEO of brandiD , a branding agency that helps entrepreneurs build out their entire platform, including digital assets, marketing deliverables, logos, and all marketing collateral to make them s...

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Aug. 9, 2017

108: My phone call script that has closed hundreds of thousands of do…

Most entrepreneurs can get people somewhat interested in their services, but then they stumble at the most important part of the process: closing the sale ! In today's episode I'll share with you my entire phone call script t...

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Aug. 2, 2017

105: The secret marketing cheat sheet that gives me an unfair advanta…

When it comes to marketing your business, it's hard to sit down and come up with the perfect product or service, the perfect positioning for your offer and pitch, and the perfect marketing language to use in order to resonate...

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