Marketing & Sales Strategies Episodes
160: How to use a lead magnet and squeeze page
It's impossible to build a business without customers, and every customer starts out as a lead . In today's episode you'll learn how to have leads come to you by using a lead magnet, and how to make an effective squeeze page ...
158: Getting people to buy your stuff AFTER you give them value
Most marketers advise you to "lead with value," but they fail to tell you how to properly gauge the temperate of your audience. In today's episode you'll learn about segmenting your audience based on their awareness and tempe...
155: Validating your product idea w/ Sajad Ghanizada
Sajad Ghanizada is a product leader and marketer who has scaled a mobile fintech app from 0 - 150k+ users and saved them over $250 million in taxes. In today's episode he discusses how new entrepreneurs can validate their pro...
151: Growing a massive audience and FB Group w/ Arne Giske
Arne Giske is a serial entrepreneur, speaker, and digital agency owner who leads The Millennial Entrepreneur Community with over 29,000 young members around the globe. He travels all over the world while he builds his busines...
146: Turning website visitors into revenue using conversion optimizat…
Having website visitors is one thing... but turning website visitors into new customers and clients – and revenue – is even better... and harder to master. In today's episode you'll learn from conversion optimization expert T...
140: How to finally do Facebook Ads right to grow your business
Many newer entrepreneurs try Facebook Ads out, only to spend a lot of money... and make little or no money. In today's Strategy Wednesday episode you'll get a glimpse into the world of effective and profitable Facebook Ad cam...
138: How to get sales by leading with value
As an entrepreneur, you must get sales... there's no way around it. In today's episode you'll learn how to get sales by leading with value rather than using the old approach of pitching people and relentlessly trying to be sa...
132: The #1 strategy to use to have happy customers and clients... as…
When it comes to customer or client happiness, it starts with your very first contact... and your onboarding process sets the tone for your entire engagement. In today's episode you'll learn how Disney has mastered the art of...
129: The ONLY media that you should care about when marketing your bu…
Marketing is the perfect blend of the right message for the right market on the right media . In today's episode you'll learn where to focus your energy when it comes to those three magic M's of marketing, and why focusing on...
123: How to get content ideas directly from your future customers/cli…
In 2017 the saying "content is king" still reigns supreme, and in today's episode you'll learn how to come up with an endless amount of ideas for content.
120: How to appear omnipresent and use advanced marketing for just $5
The most effective and highest-converting advanced marketing strategy online happens to be the most affordable... yet most small businesses are NOT taking advantage of it. The strategy is retargeting , and all of the biggest ...
111: Building a personal brand with brandiD founder and CEO Rachel Go…
Rachel Gogos is the founder and CEO of brandiD , a branding agency that helps entrepreneurs build out their entire platform, including digital assets, marketing deliverables, logos, and all marketing collateral to make them s...
108: My phone call script that has closed hundreds of thousands of do…
Most entrepreneurs can get people somewhat interested in their services, but then they stumble at the most important part of the process: closing the sale ! In today's episode I'll share with you my entire phone call script t...
105: The secret marketing cheat sheet that gives me an unfair advanta…
When it comes to marketing your business, it's hard to sit down and come up with the perfect product or service, the perfect positioning for your offer and pitch, and the perfect marketing language to use in order to resonate...
103: Getting people to WANT to buy your stuff by making your business…
Most entrepreneurs build a product or service and try to find people who want to buy it. Instead, in today's episode you'll hear LIVE from Ultimate Profit Model San Diego how entrepreneurs make their businesses customer-focus...